International distribution

International brands
In partnership. Professional. Successful.

As an experienced brand supplier with a global export structure, we offer our distribution partners more than just products – we supply complete brand concepts with a long-term perspective.

Our services for distributors

We are active in over 21 countries and have extensive export expertise:

Market entry strategies & launch support

Analysis & evaluation of market potential (consumer trends, competition)

Strategic positioning depending on region & target group

Support with product launches (launch kits, events, promotion planning)

Co-branding or co-marketing options if required

Sales partner management & area protection

Exclusivity models depending on volume potential & commitment

Sales target agreements & forecast planning

Ongoing support from dedicated contact persons

Close cooperation at trade fairs, campaigns, listing discussions

Brand management & performance monitoring

Support with product range expansion, extensions & line extensions

Joint monitoring of sales trends

Adaptation of measures (e.g. promotions, pricing strategy)

Regular strategy calls & business reviews

International marketing synergy

Local adaptation of brand messages without losing the CI

Provision of advertising materials & digital assets

Support with PR and influencer campaigns in the target market

Translation & cultural localization (texts, claims, designs)

National distribution

Our brands are already successfully established in the German on- and off-trade:

Listings in food retail and specialist shops

Presence in gastronomy & hotel industry

Field service structures & events

Export management & customs processes

Our in-house export department takes care of a smooth international flow of goods:

Preparation of all export documents (customs documents, proof of origin, etc.)

Compliance with country-specific regulations (e.g. labeling, alcohol tax, conformity)

Experience with complex third country requirements

International Marketing & Brand Management

We support our partners with brand-appropriate communication solutions:

Brand campaigns, storytelling, social media kits

POS materials & launch packages

Adaptation to country-specific requirements

Participation in trade fairs & industry events

Our brands are regularly present at international trade fairs and events:

ProWein, Bar Convent Berlin, PLMA and much more. (Pictures or video from ProWein trade fair)

Personal support for international contacts

Active tastings, presentations of new products & networking

Participation in international award competitions to strengthen the brand